Six years ago the first plans were put forward for a European Union .eu domain name suffix. While it is not, for example, as drawn out a process as the creation of the euro, six years is a long time, considering we are talking two letters. The final deal was signed last week, and the countdown to a late 2005/early 2006 launch has begun.
Much of the wait will be taken up with a "sunrise" period to allow registered companies and trademark holders to get in ahead of cybersquatters. But the European commission has warned this may create a further problem: scammers who will use interest in the pre-launch phase to take cash to "pre-register" or "reserve" domain names they have no rights to.
There are numerous spin offs here: whether voters in the French constitution referendum should take the EU word order above their own UE as further proof of growing Anglo-Saxon influence being perhaps the least worthy of further discussion. What we are really interested in is whether anyone will adopt the minimally punning use of "eu" for "you" in a series of increasingly dubious domain names. This post's title is the first suggestion.
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